Also see Twitter
Account Killer
Shows how to completely close any social media account, not just disable them.
Agorapulse
Twitter and
Facebook AND Instagram management tool. Receive instant email
notification every time one of your automated moderation rules applies
to a post or comment. Discover your most engaged fans based on
interaction with your page. Coordinates contests and promotions.
Accounts start at $29 a month.
Alternion
Aggregation of your social media feeds (Facebook, Twitter, Instagram, YouTube, Tumblr) as well as email into one scrollable dashboard. Free.
ArgyleSocial
A social media platform for B2B marketing--merge social data with sales and numbers to identify best prospects. A single dashboard to monitor both Facebook and Twitter as well as reports on ROI.
Bitly
URL shortening and
bookmarking service that also offers real time-analytics as well as
click tracking. Works with Twitter and Facebook. Free.
Bottle Nose
Track news and trends across social networks.
Blottr
Residents can use to report on breaking news events in their own neighborhoods.
BrandYourself
Manage
and take ownership of your search results. Helps to make sure search
engines find the real you and put your relevant results at the top.
Buffer*
Popular social media scheduling service for Twitter, Facebook, LinkedIn,
and Google+ with analytics. Free, but $10 a month for unlimited
scheduling so you can plan your content ahead of time.
BuzzSumo
Dashboard showing hot social media topics from Facebook, Twitter, LinkedIn, Pinterest, and Google+. A
few free searches each day or unlimited if you sign up for an account
with an email address. A paid BuzzSumo Pro service is in the
works.
Carma
Analytic insights for PR. Paid
Chartbeat
Real-time analytics, including how long your audience is actively
engaged and how far they’ve scrolled down the page. (Paid service.
Free 30-day trial.)
Cision
Large public relations software firm that merged with Vocus.
Focused on executing and measuring influencer-oriented media campaigns.
Large media and blogger database, distributes press releases, manages
influencer outreach, and measure social media activities.
Clear
App that finds and flags your potentially inappropriate past social media posts and tweets.
Cover it Live*
Live blogging. Free.
Crimson Hexagon
In-depth sentiment metrics for planning social strategies. No mobile app. Paid.
Crowdfire
(Formerly JustUnfollow) This app shows your Twitter followers, unfollowers, inactive users, nearby followers, people who don't follow back and people and more all at one time--works with Instagram as well.
Crowd Booster*
Pulls together your Facebook and Twitter info (time most people look at your images or video uploads, your total reach, engagement, etc.). Helpful for devising a social media strategy. At a glance analytics recommendations on timing as well as audience insights. Starting at $9 a month.
Dataminr
Tool for catching what's news on Twitter before it trends.
EveryPost
Post to Twitter, Google+, Pinterest, Facebook, LinkedIn, Tumblr, all at one time. Free app.
Feedient
Aggregation of social media feeds (Facebook, Twitter, Instagram, YouTube, Tumblr) into one scrollable dashboard. Free.
Foursquare
Geolocation games.
Geofeedia
Find photos, tweets, and other user generated content based on
location and time. A journalist who is looking for information about a
bomb scare at a local university, for example, can draw a circle around
any area on a map to see all the content being posted by users within
that area in real-time. $1,450 a month for up to five users.
Gephi
Popular social networking analysis tool.
Interactive visualization and exploration platform for all kinds of
networks and complex systems, dynamic and hierarchical Graphs. steep
learning curve. Watch a video introduction to an older version of Gephi here.
Google Trends
Info on what people are searching for in google, find trends, etc.
Hashtags
A real-time tracker of Twitter hashtags (like a tag for tweets, describing the content or nature of the tweet).
HootSuite*
Probably the most popular social media dashboard. Manage
multiple accounts across multiple social networks: execute campaigns,
schedule messages, track mentions and traffic. Monitor your data in
scrollable columns from up to five social networks for free. Pro
versions (starting at $8.99 per month).
Iconosquare*
Metrics for Instagram including top photos,
which filters you use the most, most engaged followers, etc. Many
different types of data nicely displayed with visualizations. Free.
IFTTT*
Stands for "If This Then That." Power tool for setting up automatic
responses to Tweets, FB posts etc. Creates what programmers call
conditional expressions. Such as sending a Tweet each time you make a blog post. Integrates well with HootSuit and Buffer. Samples.
Klout
Measure your social media impact. Free.
Knowem
Allows you to check for the use of your name, brand, product, or
username in more than 500 social media websites to see if it already taken and to secure it if it is not.
Kurrently
Search engine for Facebook and Twitter.
LiveProBlog
Liveblog Pro is a liveblogging platform built by journalists, for journalists. Free to use for individuals, with a paid-for service offering multiple users.
MarketMeSuite
Social
media platform that lets you connect with Twitter, Facebook, Linkedin,
Ping.fm, Zen Desk, Bizo. Supports multiple users for free, can follow
keywords, create and monitor campaigns, and supports RSS integration.
Mention
Tracks social media mentions of key words you selection.block URLs out of searches and other features. 14 day free trial. Then accounts starting at $29 a month.
Meltwater Buzz
Social
media tracking analysis by capturing social media mentions. Reports are
not detailed so it's best when only skimming mentions is your goal.
Video explanation here.
NameChk
Find out if your name or user name is available on a social network.
Naymz
Measure and manage your social media reputation. Similar to Klout, it gives you a score based on your social media influence.
Nuzzle
Quick way to surface the stories that are being shared by your social networks. Sort based on time elapsed, etc. I
simply collect all the links your friends (or friends of friends) share
on Twitter and Facebook, puts them in an easy to read news stream. You
can mine for stories you missed. Will send you notifications when too
many people you follow share the same link.
Parature
Microsoft-owned SalesForce competitor that provides social media insights and reports. Helps route customer comments to the appropriate departments.
PhotoFeeler
Feedback
on how you are being perceived in your profile photos. Add a photo in
one of three categories – Business, Social or Dating. Vote on photos of other people to get credits or purchase credits with real money. Each credit allows one person to vote on your photo.
PostPlanner
Web post
management tool for Facebook and Twitter. You can indicate which type
of content (photos, text, etc) you want shared at what times. Allows you
to re-send content multiple times. Includes a search tool to find more
content related to your niche. $7 a month.
Quora
Crowdsourcing questions and answers.
RebelMouse
Platform
for curating and aggregating social media content. It pulls from user's
Twitter and Facebook feeds (among others) to create a page that
showcases social content or organizes content around a single topic or
user. Can be hosted by RebelMouse or integrated with a site built with
WordPress. Here's a sample.
Reppler
Helps you
manage your social media reputation. Checks your Facebook, Twitter,
LinkedIn, YouTube, Flickr, and Picasa accounts then offers suggestions
to improve your image. Looks for privacy and security risks as well as
inappropriate content (drugs, adult content, and potentially offensive
language). Free.
SalesForce Marketing Cloud
Formally Radian6, it provides social media insights and reports. Relatively easy to use, and empowers
companies to clearly understand their place in social. Paid.
Scribble Live
Live-streaming. Create, curate and publish content to provide real time coverage and storytelling. Fee.
Seesmic
Android
apps to manage your social networks in one place, including Foursquare,
Twitter, Salesforce Chatter, Google Reader, Google Buzz, Facebook,
Linkedin, and Ping.fm. Don't need a browser window open to use the social media platform.
SimpleWash (formally FaceWash)
Designed to help you locate and remove potentially offensive comments and photos on Facebook and Twitter so you present yourself as more professional.
Social Flow*
Designed
to makes sure your message goes out at the most optimum time by letting
watch real-time conversations and expand audience engagement. Analyzes
data to determine when money should be spent on Promoted Tweets,
Sponsored Stories and Promoted Posts. Used by some major publishers like The Washington Post and Mashable. Starting at $99 a month.
Social Mention
Social
media search and analysis. Sends you alerts based on your keywords in
blogs, comments, videos, etc. which basically makes it a social media
search engine. Free.
SocialOomph*
App that schedules tweets (and other social media), auto-follow new followers, tracking keywords, and monitor social media activity (such as mentions and retweets). Free version and pro version.
SocMetrics
Allows you to identify influencers in a specific industry , interact with them and monitor your social media campaign.
Spredfast
Measures data from Facebook, Twitter, YouTube, and Flickr, such as reach and target audience success. Easy-to-digest graphs.
SproutSocial*
A popular social media management tool in which you can schedule social media posts, get snapshot metrics, and monitor messages. A single stream inbox with monitoring tools and robust analytics. Not free or as cheap as HootSuite, but can be customized in ways that HootSuite cannot be customized. Free trial, Packages from $39, $59 or $99 per month.
Sysomos
Not an indepth as rivals Salesforce Marketing Cloud (Radian6) or Crimson Hexagon, but easy to use
for quick monitoring a company's brand. No mobile app. Paid.
Tailwind*
A Pinterest scheduler with analytics and features like a draft mode. Free trial then $119 a year.
Talkwalker Alert
Like
Google alerts, tracks keyword mentions on the web--such as your own
name, your family, friends, company, etc. Get email notices when the
phrase or name comes up on the Web. Free.
Traackr
Find and follow people who are influential in your industry. See how social
media leaders are responding and contributing to your content. Target authorities to help
your social media campaigns get off the ground and track the results.
TrackMaven
Audience insights in real-time which are compared against peers. Focused on big brands and enterprise marketers. Paid.
Trackur
Social media monitoring tools and measurements.
Uprise.io
Discover blogs that
are sharing content that your users are interested in or enter your
competitor's website address and get detailed listings of their content
and shares of that content. Alternative to Buzzsumo.
Who's Talkin'?
Social media search tool. Alerts you to mentions. Helps you to search for particular conversations.
Zapier
Tools for connecting web services (such as Evernote and Dropbox). Works like IFTTT. Automated Twitter posts,
archived Twitter posts, easy analysis. Up to 100 tasks each month for
free. More of paid subscription starting at $15 per month.
